Off-World Pitch

Recently at a pitch-meeting between art-director Dario D´Angelo of Armando Testa Agency and a Lancia Executive discussing their ad for the Lancia Delta Runner in Turin:

(click for screen-busting size)

Dario: Do you like our proposed ad?
Lancia Exec.: Is it original?
Dario: Of course it´s not.
Lancia Exec.: Must be expensive.
Dario: Very!
Dario: I am Dario
Lancia Exec.: Lancia
Dario: It seems you feel our work is not a benefit to the public.
Lancia Exec.: Replicant ads are like any other ad - they're either a benefit or a hazard. If they're a benefit, it's not my problem. Go for it!

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